Strategic Objectives :

Corporate Mantra and Core Values

•       Credo

                We strongly believe that we can grasp our audacious goals on design and development.

•       Endeavor

               We strive individually & collectively to embrace our audacious goals.

•       Esteem

               We respect each other regardless of organizational level.

•    Thirst for learning

               Learning is an endless process in AIRIC. We all have a strong longing for learning and innovative ideas.

Core Purpose

•       Our core purpose is to achieve prevailing position in auto design and development value chain.

BHAG (Big, Hairy, Audacious Goals)

•      Our Audacious Goal is to build appealing image, reduce time to market, collaborate with superior design houses in designing, developing, and testing autos. Our goal is solely met through implementing the state of the art technologies and tools.

Mission

Our mission is designing, developing, and testing vehicle. In this route, we are building and strengthening the following competencies:

•      The state of the art knowledge and skills

•      Advanced New Product Development Processes

•      Creativity and innovation spirit